Work from times gone by. 
Cadbury: Social
We created a treasure hunt with a digital twist to support an on-pack promo. All our fans had to do was Tweet directions to our dairy cow, Daisy, and she'd follow the instructions around her field to find a bag of Buttons. This was a huge activation for Cadbury and a final push in their Adopt a Cow promotion.
Telfast: TVC
Hayfever sucks. So when your eyes swell up like golf balls and your nose drips like a cheap tap, getting your hands on the medicine you need shouldn’t add to your suffering. And so people could readily find the best, Telfast changed their packaging from white to purple then needed an ad to tell people about it.
Our clients loved it. And they loved the results even more. The category saw 5.9% growth PLUS brand awareness and recognition hit a record 29%. Potent stuff.
THINK: Print
Conveyancing.com.au aims to revolutionise the real-estate biz by making the lives of real-estate agents easier and more efficient. Our job was to let Australia’s house-selling gurus know how the transparent nature of this new service was going to transform the way they do business. So we created a series of OOH, social, digital and eDM content to spread the word.
Durex: Social
To elevate Durex as the champion of great sex, we created a global digital campaign that challenged the biggest mood killer and newest cock block in town; technology. Earth Hour was the perfect opportunity to call on couples to reboot their relationships and turn off to turn on. Our online film highlighted how technology is constantly distracting us from being intimate with each other. Within 24 hours the video had over 1 million hits and soon caught the attention of the industry and global media.
